For a mere £4, you can get it all at Primark: rashes, bumps, difficulty to breathe… Amazing how far your money can stretch when you think of it.
Ask nurse Kim Walter who was rushed to A&E this week with anaphylactic shock after wearing the loaded Primark pants. Combining the words pants, nurse and near-death experience certainly make for eye-grabbing headlines, but behind the fun & entertainment, you certainly get thinking: why is it we spend truckloads on face creams and vitamins when we sit tight-arsed on the pants budget, the very garment that envelops our most valuable assets?

It is hardly surprising that such sad occurrences take place. At £4 a pop, how much do you reckon Primark spends on product development? Is Primark’s big cheese’s favourite band “And You Will Know Us By The Trail Of Dead”?

People, whatever the Primarks and Walmarts of this world tell you: you don’t get nothing for nothing. Like “rigorous testing” on products for example.

Pants to Poverty’s pants are organic and Fair Trade: no men inhaling pesticides and breaking their backs on earning a salary that shames them and their families. And no flippin’ allergy!!